When viewing a recent viral & social campaign that Cold Stone Creamery launched this summer I saw related videos that ranged from our commitment to Make-a-Wish, to New Product Announcements to Cold Stone Birthday Club and Gift Card programs I helped launch. But none stuck a cord with me as much as this video below, it was the way Doug Ducey envisioned the company from its inception to through its meteoric growth. All good things DO NOT have to come to an end, the lessons in this video can be applied to any company so long as they have the passion and commitment to stick to the plan… The Pyramid of Success!
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